Back in 1999 a lot of different name suggestions were on my table but there was
something special about the combination of biological chronicle, Bio-nicle.
The acceptance and approval of the name went incredible fast and then it
was just the matte of giving it a graphic form. It had to look epic and timeless
so I chose the classic typography Trajan that originates from the Trajan column
in Rome and reworked it a bit and gave it a 3D stone carved effect in Photoshop.
Been bugging me for years and years and years. It's honestly not based on the sensible and apparent combination: "Bionic" and "Chronicle"?
ReplyDeleteaaaaaugh
You are right that it could just as well have been made from Bionic. But looking back I know that “biological” was what stood just next to Chronicle on the notepaper.
DeleteWhen I look at the word now I actually like Biological better than Bionic since Bionic is made from biology + electronics which is not the case with Bionicle whereas Biological (according to Wiki) is a natural science concerned with the study of life and living organisms, including their structure, function, growth, origin, evolution, distribution, and taxonomy.
Bionicle is exactly that. It is the story about a living building system made to create living creatures and the epic evolution it has been and will go through.
Simply astonishing. I love how you created the Logo to on of the most influential toy properties in the last decade. This helped ground it in a reality, while at the same time showing some mystery.
ReplyDeleteI remember now of the Bionicle's logo apparead in the Toa Mata's videos. It's was so beateful. Thanks for the precision about the biological+chronicle. I knew before but I' asked why biological.
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