Having worked with LEGO for more than 25 years and robotic characters for more than 16 years it is clear that I am deeply fascinated by 2 mayor themes namely (kids) imagination, robots and the future of both. The last ingredient for Rebel Nature hit me like a hammer 9 years ago when I got my first child. Suddenly the future meant something else. The responsibility for a small individual but also for the future of our civilization and the nature that surrounds us became very real and so did the drive to do something differently.
I remember feeling a bit like a robot that suddenly held a new organic life form in shape of a child, in his hands and now had to learn what real life was about starting from scratch. Looking into the eyes of this fantastic new being meant that everything I did had a specific purpose.
Awakening to the ever-present responsibility of taking care of a baby apparently tricked some creative thoughts as a side effect. I had this crazy picture in my head of a small baby crawling happily and unknowing on the steel structure of an oilrig in the middle of an ocean. It was an extreme contrast and I started to fantasize about what it would take for a kid to survive in that hostile environment. What if there was no one else around, only machines.
Suddenly a lot of ideas hit each other in one point. Robots and their future role, children and their future, the impact we have on the environment, the future of consumption and an idealistic urge to do something beyond earning money. The result is finally ready to be realized in the shape of Rebel Nature.